Purple Magic gently removes yellow stains using purple color-corrector technology, making teeth instantly appear whiter. Enriched with natural ImerCare® KaoBright, it’s safe on enamel, protects against cavities, prevents new stains, and comes with a refreshing Grape Mint flavor — all without harsh chemicals.

Purple Magic Toothpaste uses color-corrector technology where the purple tint neutralizes yellow tones on your teeth, giving them a visibly brighter appearance instantly. It also contains ImerCare® KaoBright, a natural and gentle whitening agent that effectively removes surface stains without damaging enamel — making it a safe and effective daily whitening solution.

You can see an instant brightening effect after just one use, thanks to the purple color-corrector technology. With regular use, visible stain reduction and improved whiteness become more noticeable over 1–2 weeks.

Purple Magic uses innovative color-corrector technology — the purple tint helps neutralize yellow tones on teeth, offering an instant whitening effect. It’s also enriched with ImerCare® KaoBright, a natural, enamel-safe whitening agent that provides superior cleaning without abrasion. Plus, it’s free from SLS, Titanium Dioxide, and artificial sweeteners!

Purple Magic Toothpaste is formulated with gentle, enamel-safe ingredients, so there are no known side effects when used as directed. However, if you have sensitive gums or allergies to any of the ingredients, it’s best to consult your dentist before use. As with any oral care product, avoid swallowing and discontinue use if irritation occurs.

Purple Magic Toothpaste offers a unique and refreshing Grape Mint flavor. It combines the fruity sweetness of grape with a cool minty finish, providing a fresh and pleasant taste.

The Purple Magic Whitening Toothpaste can be used by children above the age of 10.

According to dentists, an electric toothbrush with sonic technology cleans teeth and gums more effectively than a manual toothbrush. Since the usage is timed, an electric toothbrush also ensures a standardised brushing experience every single time.

Oscillating toothbrushes have brush heads that rotate at a rate of about 2,500 to 7,500 strokes per minute. Sonic toothbrushes do not rotate but vibrate much faster, at about 16,000 to 26,000 strokes per minute. Because sonic toothbrushes vibrate at around 5 times the rate of an oscillating electric toothbrush and produce hydrodynamic effect, a two-minute brushing session with a sonic toothbrush helps clean the teeth better.

Our electric toothbrush is recahrgeable and has a battery life of 90 days. It does not require any additional charging. 

Definitely. Our electric toothbrush is IPX7 waterproof which makes it your ideal companion in shower.

Yes! With its in-built 2-minute timer and 30-second reminders to change brushing areas, the Perfora truthbrush promotes the correct tooth brushing habits recommended by dentists worldwide.

Our electric toothbrushes have manually tufted, charcoal infused super-soft bristles. Charcoal infusion ensures active cleaning and teeth whitening while the 10X super softness of the bristles help relieve your gums while brushing.