✦ CLINICALLY TESTED

✦ PEROXIDE-FREE

✦ ENAMEL SAFE

✦ DENTIST FORMULATED

✦ AT HOME WHITENING

✦ VISIBLE RESULTS IN 2 WEEKS

✦ CLINICALLY TESTED

✦ PEROXIDE-FREE

✦ ENAMEL SAFE

✦ DENTIST FORMULATED

✦ AT HOME WHITENING

✦ VISIBLE RESULTS IN 2 WEEKS

1 11

30k Customer

Purple Magic Whitening Toothpaste

We have a solution that is all gains, & zero pains. This teeth whitening serum is one of its kind product that helps to remove yellow-colored teeth stains with the help of purple color, bromelain and papain enzymes (active ingredients for teeth whitening).

Fluoride +

Color Corrector Technology

Stain removal

Grape Mint Flavor

Whiter teeth from first use

₹499 ~~₹598~~ 16% Off

All Products

Whitening

Brushes

Toothpaste

33% Off

Purple Magic Whitening Toothpaste

Grape Mint | 125g each | Whitens Teeth | Fluoride+

₹598 ~~₹897~~ 16% Off

Add to Cart

Super Fresh - Cooling Crystal Whitening Toothpaste

23% Off

Super Fresh - Cooling Crystal Whitening Toothpaste

Icy Double Mint | 100g each | Freshens Breath | Fluoride Free

₹597 ~~₹772~~ 22% Off

Add to Cart

Activated Charcoal Toothpaste

Watermelon Mint | 100g each | Removes Plaque | Fluoride Free

₹318 ~~₹354~~

Add to Cart

14% Off

Morning & Night Toothpaste

Awake & Unwind | 100g each | Anti-Cavity | Fluoride Free

₹538 ~~₹598~~ 10% Off

Add to Cart

15% Off

Awake - Fresh Breath Toothpaste

Lemon Mint | 100g | Vitamin C & E | Fluoride Free

₹538 ~~₹598~~ 8% Off

Add to Cart

12% Off

Super Fresh - Cooling Crystal Whitening Toothpaste

Icy Double Mint | 100g each | Freshens Breath | Fluoride Free

₹359 ~~₹398~~ 8% Off

Add to Cart

Dream Relief - Anti Sensitivity Toothpaste

15% Off

Dream Relief - Anti Sensitivity Toothpaste

Aloe Mint | 150g each | Fluoride Free

₹468 ~~₹532~~ 10% Off

Add to Cart

Classic Mint - Teeth Whitening Toothpaste

16% Off

Classic Mint - Teeth Whitening Toothpaste

Pure Mint | 125g each | Strong Teeth | Flouride +

₹399 ~~₹447~~ 16% Off

Add to Cart

12% Off

Xtraaa Fresh - Fresh Breath Toothpaste

Double Mint | 125g | Instant Freshness | Flouride +

₹399 ~~₹447~~ 9% Off

Add to Cart

Kids Toothpaste – Berry Melon Splash Flavour

22% Off

Kids Toothpaste – Berry Melon Splash Flavour

3-8 years | 50g each | Strengthens Enamel | Fluoride Free

₹359 ~~₹398~~ 10% Off

Add to Cart

Unwind Toothpaste & Purple Whitening Serum Combo

18% Off

Unwind Toothpaste & Purple Whitening Serum Combo

100g Toothpaste | 30ml Serum | Whitens Teeth | Removes Stains

₹699 ~~₹848~~ 17% Off

Add to Cart

Dream White Toothpaste & Purple Whitening Serum Combo

20% Off

Dream White Toothpaste & Purple Whitening Serum Combo

150g Toothpaste | 30ml Serum | Whitens Teeth | Removes Stains

₹649 ~~₹815~~ 20% Off

Add to Cart

REAL PEOPLE, REAL RESULTS

Name: Purple Magic Whitening Toothpaste
Brand: Perfora - Elevating Everyday Oral Care
SKU: per3013
Price: 499.0 INR
Availability: InStock

REAL CUSTOMER STORIES

Trusted by thousands of smiles.

Real people. Real routines. Real visible results.

★★★★★ 4.8/5

Based on 12,000+ verified reviews

01 / 00

Arjun Sharma

Mumbai

Verified

★ ★ ★ ★ ★

Used it for two weeks and the yellow tint on my teeth genuinely faded — noticeable in photos. A little goes a long way, so the bottle lasts much longer than I expected.

Priya Nair

Delhi

Verified

★ ★ ★ ★ ☆

My teeth feel dentist-clean every morning and the two-minute timer keeps me honest. Battery easily lasts a couple of weeks on one charge, which is perfect for travel.

Rohan Mehta

Bengaluru

Verified

★ ★ ★ ★ ★

Swishing for 60 seconds left my teeth looking brighter and my mouth feeling clean without any harsh burning. The purple color is odd at first, but the fresh finish won me over.

Vikram Singh

Chennai

Verified

★ ★ ★ ★ ★

My teeth feel dentist-clean every morning and the two-minute timer keeps me honest. Battery easily lasts a couple of weeks on one charge, which is perfect for travel.

Neha Reddy

Kolkata

Verified

★ ★ ★ ★ ★

Honestly makes flossing something I actually look forward to now — it's fast and my mouth feels incredibly fresh after. It can splash a bit until you get the angle right, but that's a minor learning curve.

Aditya Verma

Ahmedabad

Verified

★ ★ ★ ★ ☆

These stuck well and didn't slip around while I wore them, unlike other strips I've used. Saw a real difference in brightness after the full course without any sensitivity.

Kavya Menon

Pune

Verified

★ ★ ★ ★ ★

Easy to apply and comfortable enough that I forgot I had them on. My smile lifted a few shades over the treatment, and my teeth never felt sensitive afterward.

Karan Malhotra

Jaipur

Verified

★ ★ ★ ★ ★

It lifts surface stains from coffee and tea surprisingly well, leaving my teeth feeling polished. The black paste looks alarming at first but rinses away completely with no mess.

Ananya Iyer

Hyderabad

Verified

★ ★ ★ ★ ★

Brightens while it cleans — my teeth looked one shade whiter after just a few days of regular brushing. It foams nicely and rinses clean without staining my sink like I feared.

Frequently Asked Questions

The Basics

What is in Perfora toothpaste and is it safe.

Are Perfora toothpastes fluoride free?

Most are. Awake, Activated Charcoal and Dream Relief are all fluoride free, as is the kids range. The exception is Purple Magic Whitening, which is Fluoride+ for added whitening and enamel support.

Do they contain SLS or harsh foaming agents?

Perfora positions its toothpastes as better for you formulations with cleaner ingredients and pleasant flavours rather than harsh foaming chemicals, like SLS or Titanium Dioxide. Check the ingredients section on each product page for the full list.

How much toothpaste should I use daily?

A pea sized amount twice a day is plenty for adults. For children aged 3 to 8, use the kids toothpaste and a smaller rice grain to pea sized amount under supervision.

Choosing the Right Product

Which paste suits which concern.

Which Perfora toothpaste is right for me?

Match it to your concern: Awake (Lemon Mint) for fresh breath, Activated Charcoal (Watermelon Mint) for stains and plaque, Dream Relief (Aloe Mint) for sensitivity, and Purple Magic (Grape Mint) for whitening.

Fluoride or fluoride free, which should I pick?

Choose fluoride free for a clean daily toothpaste, or the Fluoride+ Purple Magic if whitening and extra enamel support are priorities. Both are formulated for daily use.

Is there a toothpaste for kids?

Yes. The kids range comes in Berry Melon Splash and Bubblegum Blast, has mHAp, and is made for ages 3 to 8.

Usage, Safety and Results

Daily use and what to expect.

Can I use a whitening toothpaste every day?

Yes, the Perfora’s Whitening Toothpastes are made for daily use and help maintain a whiter shade over time.

Will charcoal toothpaste damage my enamel?

Perfora's Activated Charcoal toothpaste is formulated to be gentle enough for daily use while lifting surface stains. If you have concerns about abrasion, alternate it with a non charcoal paste.

Are Perfora toothpastes vegan?

Yes, the toothpaste range is vegan and cruelty free.

What's bothering your teeth?

Little Teeth, Big Protection.

Shop KidsFavorites

Purple Magic Whitening Toothpaste

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Purple Magic Whitening Toothpaste

Super Fresh - Cooling Crystal Whitening Toothpaste

Activated Charcoal Toothpaste

Morning & Night Toothpaste

Awake - Fresh Breath Toothpaste

Super Fresh - Cooling Crystal Whitening Toothpaste

Dream Relief - Anti Sensitivity Toothpaste

Classic Mint - Teeth Whitening Toothpaste

Xtraaa Fresh - Fresh Breath Toothpaste

Kids Toothpaste – Berry Melon Splash Flavour

Unwind Toothpaste & Purple Whitening Serum Combo

Dream White Toothpaste & Purple Whitening Serum Combo

REAL PEOPLE, REAL RESULTS

Trusted by thousands of smiles.

Arjun Sharma

Priya Nair

Rohan Mehta

Vikram Singh

Neha Reddy

Aditya Verma

Kavya Menon

Karan Malhotra

Ananya Iyer

Frequently Asked Questions

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